Question 1

Who are the insiders buying Purple Innovation, Inc. stock?

Accepted Answer

InsiderAct tracks all open-market purchases of Purple Innovation, Inc. stock by corporate insiders — including officers, directors, and shareholders owning more than 10% — sourced from public SEC Form 4 filings.

Question 2

What does insider buying at a company mean?

Accepted Answer

When a corporate officer, director, or major shareholder purchases their own company's stock on the open market using personal funds, it signals confidence in the company's outlook. This is especially meaningful when multiple insiders buy within the same 7–14 day window (cluster buying) or when the purchase size exceeds $100,000.

Question 3

How do I find cluster buying signals for a company?

Accepted Answer

InsiderAct automatically detects cluster buying — two or more insiders independently purchasing shares within a 14-day window. When a cluster buy signal is active for a company, it appears prominently on the company's InsiderAct page and on the Signals tab.

Question 4

Has Purple Innovation, Inc. had any recent large insider purchases?

Accepted Answer

InsiderAct tracks all open-market purchases of $100,000 or more at Purple Innovation, Inc.. Large insider purchases are flagged as high-conviction signals because they represent meaningful personal capital commitments by executives or directors who have direct visibility into the company's operations and prospects.

Question 5

Where do the insider transactions on this page come from?

Accepted Answer

All transactions shown on InsiderAct company pages are sourced directly from SEC EDGAR Form 4 filings — the mandatory public disclosures that corporate insiders must submit within 2 business days of any stock transaction. InsiderAct ingests these filings in near real time and filters for open-market purchases and sales.

								1WStock price change 1 week after insider bought. Small number below shows return vs S&P 500.	1MStock price change 1 month after insider bought.
2026-04-02	2026-03-31	Ulrich George Turner	Principal Accounting…	Exercise Conversion	6,576	$0.00	$0	N/A	N/A
2026-04-02	2026-03-31	Hutchings Jeffrey Layne	CIO	Exercise Conversion	16,881	$0.00	$0	N/A	N/A
2026-04-02	2026-03-31	Kerby Jeffery Scott	COO	Tax Payment	3,920	$0.66	$2,591	N/A	N/A
2026-04-02	2026-03-31	Kerby Jeffery Scott	COO	Exercise Conversion	13,585	$0.00	$0	N/A	N/A
2026-04-02	2026-03-31	Vogensen Todd E.	CFO	Tax Payment	7,079	$0.66	$4,679	N/A	N/A
2026-04-02	2026-03-31	Vogensen Todd E.	CFO	Exercise Conversion	24,116	$0.00	$0	N/A	N/A
2026-04-02	2026-03-31	Demartini Robert	CEO	Exercise Conversion	80,386	$0.00	$0	N/A	N/A
2026-04-02	2026-03-31	Demartini Robert	CEO	Tax Payment	23,192	$0.66	$15,330	N/A	N/A
2026-03-17	2026-03-15	Demartini Robert	CEO	Tax Payment	16,309	$0.71	$11,514	N/A	N/A
2026-03-17	2026-03-15	Ulrich George Turner	Principal Accounting…	Exercise Conversion	6,292	$0.00	$0	N/A	N/A

PRPL

Latest Insider Transactions

Want to see more transactions?